Q4 2023 Snapshot: Virtual Pet App Performance in Europe

In the fourth quarter of 2023, the virtual pet category saw varied performance across popular applications in Europe. Data provided by Sensor Tower offers a glimpse into the trends of downloads and weekly active users for these engaging digital companions.

My Talking Tom 2 experienced a notable increase in both downloads and weekly active users, with downloads peaking at nearly 407K in mid-December and active users reaching 3.75M in early December. The revenue trend showed a positive curve, ending the quarter with around 2.2K.

Similarly, My Talking Angela 2 also saw growth, with downloads surging to over 425K by the end of December and weekly active users climbing to 1.51M. Revenue for this app followed an upward trajectory, concluding the quarter at approximately 3.1K.

My Talking Tom showed steady performance, with downloads reaching over 272K in the last week of December and active users peaking at 2.2M. The revenue for this app, while not as high as its counterparts, ended the quarter on a high note with about 1.5K.

The newer addition to the series, My Talking Tom Friends, saw a significant rise in revenue, touching nearly 5.9K by the year's end. Downloads and active users displayed a healthy growth, with downloads hitting over 304K and active users reaching 2.88M in the final weeks of the quarter.

Lastly, My Talking Angela maintained a steady influx of new users, with downloads exceeding 205K in late December. Weekly active users saw an uptick, reaching over 1.66M by the end of the quarter. The revenue figures, though modest, rose to around 1.1K.

For more in-depth insights and data on app performance, Sensor Tower's platform remains a valuable resource for industry analysis and trends.